Topic
E-commerce
The online retail systems, habits, and accidents that changed how people buy products.
How I Built This with Guy Raz·Money
Chuck Surack says Sweetwater sales engineers can make nearly $500,000 a year in Fort Wayne
The Sweetwater founder’s best argument against Amazon is not nostalgia for phone calls, it is a sales job that looks more like a paid residency for music gear obsessives.
How I Built This with Guy Raz·Money
Joey Shamah says a fake Bloomingdale's buyout rumor sent e.l.f. from 300 orders a week to 18,000 a day
The e.l.f. co-founder says the strangest growth hack in the brand's history was not a hack at all, just a chain email, a price panic, and a logistics nightmare.